The soul of the new consumer : authenticity -- what we buy and why in the new economy /
Have you ever wondered why buzz beats hype, why cheap is chic, or why new consumers loathe doing the shopping? New consumers are revolutionizing the world of business, our culture norms, and our social expectations. No longer confined by gender, age, ethnicity, or income, new consumers are breaking...
| Основен автор: | Lewis, David, 1942- |
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| Други автори: | Bridger, Darren. |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
London ; Naperville, Ill. :
Nicholas Brealey Pub.,
℗♭2000.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=54008 |
| Подобни документи: |
Print version::
Soul of the new consumer. |
| Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=54008 |
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| Провери в Paniza Library, AUBG | Сигнатура: |
HF5415.32 .L49 2000eb |
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