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Principles of strategic management /

Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, st...

Пълно описание

Основен автор: Morden, Tony, 1946-
Формат: Електронна книга
Език: English
Публикувано: Aldershot, England ; Burlington, VT : Ashgate, ℗♭2007.
Издание: 3rd ed.
Серия: Innovative business textbooks.
Предмети:
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=270209
Подобни документи: Print version:: Principles of strategic management.