Taboo in advertising /
Taboos are much more than just a synonym of 'forbidden'. Proof of the concept's complexity can be found in the way ads often try to hide the taboo inherent to their products or, conversely, in the way certain taboo readings are foregrounded on purpose in other ads. This volume shows w...
Основен автор: | Freitas, Elsa Simoes Lucas. |
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Формат: | Електронна книга |
Език: | English |
Публикувано: |
Amsterdam, NL :
John Benjamins Pub. Co.,
℗♭2008.
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Серия: |
Pragmatics & beyond ;
new ser., 179. |
Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=243192 |
Подобни документи: |
Print version::
Taboo in advertising. |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=243192 |
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Провери в Paniza Library, AUBG | Сигнатура: |
HF5831 .F74 2008eb |
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