Go logo! a handbook to the art of global branding : 12 keys to creating successful global brands /
"Leading neuroscientists now believe that 90 percent of all human decisions are emotionally based, and made below the level of consciousness. Because the initial triggers for decision making are sensual, and most often visual, a key priority of this book is to examine how best to establish the...
Основен автор: | Cato, Mac. |
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Формат: | Електронна книга |
Език: | English |
Публикувано: |
Beverly, Mass. :
Rockport Publishers,
℗♭2010.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=576702 |
Подобни документи: |
Print version::
Go logo! a handbook to the art of global branding. |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=576702 |
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Провери в Paniza Library, AUBG | Сигнатура: |
HF5415.1255 |
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