Корично изображение Електронен

Service leadership the quest for competitive advantage /

Providing a solid focus on strategy throughout, this work introduces and operationalizes a new concept - service leadership. The authors provide discussions of methods associated with the identification and tracking of customer needs in a strategic and design process context.

Основен автор: Gro˜nfeldt, Svafa.
Други автори: Strother, Judith B.
Формат: Електронен
Език: English
Публикувано: Thousand Oaks : Sage Publications, ℗♭2006.
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Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474642