Nonprofit marketing marketing management for charitable and nongovernmental organizations /
"Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations is a conceptually strong text that gives students marketing strategies for nonprofit, charitable, and nongovernmental organizations, while providing them with a broad treatment of marketing basics. Writt...
| Основен автор: | Wymer, Walter W. |
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| Други автори: | Knowles, Patricia A., Gomes, Roger. |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Thousand Oaks :
Sage Publications,
2006.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=477971 |
| Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=477971 |
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| Провери в Paniza Library, AUBG | Сигнатура: |
HF5415.13 .W96 2006 |
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