Innovation Strategies in New Product Development Balancing Technological, Marketing and Complementary Competencies of a Firm.
| Основен автор: | Rajkovic, Tanja. |
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| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Frankfurt :
Lang, Peter, Internationaler Verlag der Wissenschaften,
2011.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=488044 |
| Подобни документи: |
Print version::
Innovation Strategies in New Product Development : Balancing Technological, Marketing and Complementary Competencies of a Firm. |
| Описание на библ. документ: |
G PLS structural model analysis for the radical innovation model of innovative performance 185H PLS structural model analysis for the trend setting/market leadership model of innovative performance 187. |
|---|---|
| Физически характеристики: |
1 online resource (190 pages) |
| ISBN: |
9783653009194 3653009197 |