Корично изображение Електронен

Controversies in contemporary advertising

'Controversies in Contemporary Advertising' presents a range of perspectives, examining economic, political, social & ethical questions about topics such as stereotyping, controversial products, consumer culture, & new technology.

Основен автор: Sheehan, Kim.
Формат: Електронен
Език: English
Публикувано: Thousand Oaks : Sage Publications, ℗♭2004.
Предмети:
Advertising.
Advertising agencies.
BUSINESS & ECONOMICS > Advertising & Promotion.
Electronic books.
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474212
Подобни документи: Print version:: Controversies in contemporary advertising.
Резюме: 'Controversies in Contemporary Advertising' presents a range of perspectives, examining economic, political, social & ethical questions about topics such as stereotyping, controversial products, consumer culture, & new technology.
Физически характеристики: 1 online resource (ix, 333 pages :) : illustrations
Библиография: Includes bibliographical references (pages 297-320) and index.
ISBN: 9781452222035
1452222037
9781452233130
1452233136

Подобни библ. документи