Pay attention! : how to listen, respond, and profit from customer feedback /
"Make customer feedback work for your business. Customers are speaking loud and clear through a miriad of mediums. Evidence shows that customers will no longer stand for the hurried and complacent service that has become the norm. They are looking for a positive, memorable experience. Organizat...
Основен автор: | Thomas, Ann, 1951- |
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Други автори: | Applegate, Jill. |
Формат: | Електронна книга |
Език: | English |
Публикувано: |
Hoboken, N.J. :
John Wiley & Sons,
℗♭2010.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=319760 |
Подобни документи: |
Print record::
Pay attention! |
Съдържание:
- Pay Attention! How to Listen, Respond, and Profit from Customer Feedback; Contents; Acknowledgments; Introduction; Chapter 1: PAY ATTENTION TO TODAY'S CUSTOMERS; Chapter 2: PAY ATTENTION TO YOUR MARKETING MESSAGE; Chapter 3: PAY ATTENTION TO PREPARATION; Chapter 4: PAY ATTENTION TO THE CUSTOMER EXPERIENCE; Chapter 5: PAY ATTENTION TO NEW FEEDBACK CHANNELS; Chapter 6: PAY ATTENTION TO YOUR REACTION; Chapter 7: PAY ATTENTION TO YOUR RESPONSE; Chapter 8: PAY ATTENTION TO RECOVERY; Notes; About the Authors; Index.